The Unveiling of KTM’s 2025 MotoGP Launch: A Lesson in Crisis Management and Innovation

The Unveiling of KTM's 2025 MotoGP Launch: A Lesson in Crisis Management and Innovation

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Thought KTM’s 2025 MotoGP unveiling would be on the minimalist side considering its wider business’s troubles? Think again. Here’s everything you need to know from a revealing four-bike launch

Following challenging months for KTM, the company took a proactive approach in launching its 2025 MotoGP campaign, making all key figures accessible to the media. While financial matters were off-limits, it was clear that KTM is committed to maintaining its MotoGP program at full throttle. Despite recent uncertainties, KTM is resolute in its goal of long-term success in MotoGP and beyond, with a strong plan for the future. The focus remains on performance and development, as KTM aims not only to start the season strong but also finish it on a high note. The company’s dedication to excellence in motorcycle racing reflects its broader commitment to innovation and quality.

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