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Alpine has controversially hired former Benetton and Renault Formula 1 team boss Flavio Briatore as an executive advisor
Alpine has hired Flavio Briatore, former Benetton and Renault Formula 1 team boss, as an executive advisor, sparking controversy due to his past involvement in a race-fixing scandal during the 2008 Singapore Grand Prix. Initially banned for life from FIA motorsport, Briatore successfully challenged the sanction, continuing to work in racing driver management and motorsport business ventures. This move marks Briatore’s high-profile return to F1, with Alpine, formerly Renault, amidst a tumultuous period for the team following significant managerial changes and a poor start to the 2024 season. Briatore’s appointment as an advisor to Renault Group CEO Luca de Meo comes at a critical juncture for Alpine, with reports suggesting the team might reconsider its works status to secure a customer engine deal.
