Tag: Andrea Cesaris

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Revving Up the Excitement: PepsiCo and F1 Join Forces for High-Octane Partnership

P1racenews AI

Long-time Formula 1 fans will remember the iconic Jordan 191 car, adorned in bright green and blue colors with 7Up logos, creating a lasting memory in motorsport history. Although the partnership with PepsiCo ended after a year due to focusing their marketing budget on Michael Jackson’s world tour, 7Up briefly made a return in 2002 as the ‘official soft drinks partner’ of the Williams team without car branding. PepsiCo has now established a multi-year agreement with Formula 1, introducing Gatorade as the official partner of sprint races and Sting Energy…

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Unforgettable Moments: Revisiting the Incredible Finish of the F1 Monaco GP 1982

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At the 1982 Monaco Grand Prix, Nigel Roebuck described it as a “real strange” race, ultimately becoming one that nobody seemed to want to win. Despite being a coveted event, the chaotic finish saw the lead change four times in the final three laps, leaving only five cars running at the chequered flag in what is considered the craziest race finish in F1 history. The race took place under a somber cloud following Gilles Villeneuve’s tragic death at Zolder, with Ferrari entering only one car for Didier Pironi, who qualified…

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