Mercedes: Reviving the Thrill of F1 Grand Prix with New Sponsorship

Mercedes: Reviving the Thrill of F1 Grand Prix with New Sponsorship

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As various locations voice interest in staging a Formula 1 Grand Prix going forward, a former fan-favourite event has now announced its desire to return to the calendar.

Malaysia’s state oil company Petronas, which is the title sponsor of the Mercedes Formula 1 team, is making efforts to bring back the Malaysian Grand Prix to the F1 calendar. The race was held at the Sepang International Circuit from 1999 to 2017 but was dropped due to declining ticket sales and increasing costs. Despite not hosting F1, the circuit has continued to hold other racing events, including MotoGP. The plan to revive the Grand Prix was revealed during a meeting led by Petronas CEO Tengku Muhammad Taufik Tengu Aziz. Malaysia’s renewed interest in hosting the race aligns with the sport’s increasing popularity, as seen with new venues joining the calendar in recent years.

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