P1racenews AI automatic summary:
MAVTV will celebrate Women’s History Month with a special lineup of programming dedicated to recognizing and celebrating the achievements and contributions of women in motorsports. “In celebration …
MAVTV is celebrating Women’s History Month with a special lineup dedicated to acknowledging and honoring the accomplishments of women in motorsports. MAVTV President CJ Olivares stated that the focus is on highlighting the trailblazing women in the industry who have inspired future racers to push boundaries. The network’s shift towards narratively-driven stories and original series has led to a 54% increase in female viewership, with a commitment to sustaining this growth. Every Friday in March, MAVTV and MAVTV Select will showcase personal stories and achievements of women shaping the world of motorsports, airing from 12-7pm ET, with a marathon on International Women’s Day on March 8. The Women’s History Month programming includes exclusive docuseries and interviews with top female drivers and industry professionals, highlighting their journeys and contributions to the sport. MAVTV aims to continue fueling the momentum for women in motorsports through content that showcases their talent and impact.
