P1racenews AI automatic summary:
MAVTV has announced the relaunch of the network and a brand expansion. Media executive CJ Olivares, known best for the creation of Fox’s Fuel TV action sports network, will lead the company into th…
MAVTV announced the relaunch of their network and a brand expansion, with CJ Olivares leading the company with a new strategy. The focus will be on diversifying programming, launching new platforms, and expanding distribution. Exciting new platforms will be launched alongside a diversified content offering, with a focus on premium, compelling, and narratively-driven programming that takes fans behind the scenes. The network will also expand with more exclusive live racing, build/automotive enthusiast shows, and documentary programs. MAVTV will focus on three key time periods and has expanded across both pay and free TV offerings. The new MAVTV will also feature new digital products, including a revamped website and a new mobile app.
