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Fans can see an F1 test this week for the equivalent of just over £6 as part of one team’s initiative with its technical partner to boost F1 interest in Japan
This week, fans can attend a Formula 1 test for just over £6, part of Haas’s initiative to boost F1 interest in their technical partner’s home country.
Haas, with support from Toyota, introduced a Testing of Previous Cars (TPC) program featuring an eclectic mix of test drivers, including current and former F1 drivers.
The TPC program kicked off in January at Jerez with new drivers like Esteban Ocon and Ollie Bearman, and later saw ex-F1 drivers like Kamui Kobayashi and Kazuki Nakajima taking the wheel of a 2023 Haas.
The latest TPC test will be the most significant yet, taking place at Fuji International Speedway on August 6-7, open to the public at an affordable price.
The test will feature Haas’s reserve driver Ryo Hirakawa and reigning Super Formula champion Sho Tsuboi, marking Tsuboi’s F1 debut.
By opening the doors to the public at a reasonable cost, Haas aims to make F1 more accessible and attract new fans in a country where F1 popularity is growing but still relatively minor compared to other sports.
