Red Bull announce new F1 partnership with global toy brand

Red Bull announce new F1 partnership with global toy brand

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Red Bull has teamed up with Lego to form a new partnership. Together the two brands will produce a Lego Technics model of the RB20.

Red Bull Racing has recently announced a new partnership with Lego, known for its educational toys. The team, experienced in building F1 cars “piece by piece”, will now also construct them “brick by brick” due to this collaboration. The Milton Keynes squad has revealed a “brick-built race car for LEGO-utionary builders” based on the RB20, set for release on 1st March 2025, just before the new F1 season. This Lego Technics replica will be 55cm (over 25in) long and is currently open for pre-orders, featuring a 2-speed gearbox, V6 engine with moving pistons, and a spinning MGU-H unit. Red Bull Racing’s Chief Marketing Officer, Olly Hughes, expressed excitement for the partnership, stating it was a response to fan requests and a move that combines precision and fun, aligning perfectly with the team’s ethos.

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