Unveiling the Future: Introducing the Rebranded Sauber F1 Team for 2024

Unveiling the Future: Introducing the Rebranded Sauber F1 Team for 2024

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As Sauber has parted ways with Alfa Romeo following several years in partnership, the team has now announced a new team name.

Sauber Motorsport has announced that its team name for the 2024 Formula 1 season will be Stake F1 Team Kick Sauber. This change comes after Alfa Romeo ended its partnership with Sauber. Alfa Romeo became a title sponsor in 2018 and took over naming rights in 2019. However, their departure coincided with Sauber’s agreement with Audi, who will become majority shareholders by 2026. Stake, an online casino company, entered into a partnership with Sauber earlier this year. In addition, streaming platform KICK has acquired naming rights for Sauber’s chassis. The KICK Sauber C44 will be the name of their challenger for the upcoming season.

Tovább a cikkhez

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