P1racenews AI automatic summary:
Ferrari is about to secure a new title sponsor for the 2025 Formula 1 season, which will coincide with the arrival of Lewis Hamilton from Mercedes.
According to a recent report, Ferrari is on the brink of finalizing a lucrative deal with Hewlett Packard (HP) as its new title sponsor, potentially worth $90 million to $100 million annually. The deal is expected to include not just financial aspects, but also a technological collaboration between Ferrari and HP, aiming to enhance car development. Despite HP’s current partnership with Mercedes, the formal agreement and announcement between Ferrari and HP are yet to be completed. The official confirmation is anticipated to happen during the Miami event, which is becoming a crucial race weekend for F1 teams due to various developments in sponsorship and driver market. The presence of key figures from teams and sponsors in Miami indicates the significance of this event compared to recent races in China and Japan. Stay updated with the latest Formula 1 news by subscribing to RacingNews365 on YouTube.