Revolutionizing the Racing World: NTT DATA Unveils Cutting-Edge AI Fan Experience at Indy 500

Revolutionizing the Racing World: NTT DATA Unveils Cutting-Edge AI Fan Experience at Indy 500

P1racenews AI automatic summary:


Technology and business solutions provider NTT and NTT DATA are unveiling new simulation technology at this year’s Indianapolis 500 that lets users fully experience the sensations of driving an Ind…

NTT and NTT DATA are introducing new simulation technology at the Indianapolis 500 which offers users a realistic experience of driving an IndyCar by leveraging “Embodied Knowledge” technology.

This innovative technology allows users to feel exact sensations such as steering wheel resistance, vibrations, pedal forces, and tire traction when driving on the track, making it an immersive experience comparable to that of a professional driver.

Aside from its application in motorsports, this technology is also used in medical surgery training, coaching, and enhancing fan experiences in sports.

NTT’s investment of over $16 billion annually in research and development helps uncover such impactful innovations with commercial benefits for their customers.

Fans attending the Indianapolis 500 can experience NTT DATA Smart Venue technology, sustainability solutions, and real-time race data, enabling them to have an enhanced and seamless experience at the event.

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