P1racenews AI automatic summary:
NBC Sports claims best IndyCar season audience in 12 years
According to NBC Sports, the NTT IndyCar Series had its largest audience since 2011, with a two-percent gain in Total Audience Delivery compared to 2022. The season, headlined by Alex Palou’s championship and Josef Newgarden’s Indy 500 victory, averaged 1.32 million viewers across NBC, USA Network, Peacock, and NBC Sports digital platforms. This makes it the most-watched season for IndyCar since 2011. Half of the races delivered an audience of over 1 million viewers, tying with last year for the highest mark since 2008. NBC’s coverage saw a TAD of 1.47 million viewers, a 4% increase compared to last year. The Indianapolis 500 was the most-watched race with a TAD of 4.93 million viewers and a 13 share, its best in 15 years. The 2023 season also became the most-streamed IndyCar season on record, with an Average Minute Audience of 58,000 viewers, a 15% increase from 2022.
Source: Racer
