P1racenews AI automatic summary:
Following its entry into Formula E, Lola Cars has started exploring the next steps of its revival. The brand emerged from 12 years of dormancy earlier this year when it announced its intentions to …
Following its entry into Formula E, Lola Cars has embarked on the next steps of its revival, focusing on sustainable motorsport and alternative technologies. The brand emerged earlier this year after a 12-year dormancy period, announcing its intention to enter the electric series as a powertrain manufacturer with Yamaha. Lola’s chairman, Till Bechtolsheimer, expressed the company’s commitment to leading in sustainable motorsport, emphasizing the importance of innovation in the automotive and mobility sectors. Lola is actively working on projects related to electrification, hydrogen, sustainable fuels, and materials, aligning with the broader goal of decarbonization. The company also hinted at a potential return to the sports car arena while exploring an expanded presence in Formula E to align with the upcoming GEN4 ruleset. Overall, Lola’s strategic direction underscores a strong focus on sustainability and innovation in the evolving landscape of motorsport.
