How IMSA is winning the race to tomorrow

How IMSA is winning the race to tomorrow

P1racenews AI automatic summary:


Time is a racer’s unrelenting enemy, and speed is their ultimate ally. There is only now in the race to what’s next. Performance under pressure reveals the great ones, who do much more than merely …

Time is the enemy of racers, but speed is their greatest ally, showcasing what is possible when pushing oneself to the limits. Success in racing goes beyond entertainment; it’s about driving positive change and delivering value at every touchpoint. IMSA’s leadership, from Scott Atherton to John Doonan, has displayed a winning mindset, constantly adapting and evolving for relevance. With 18 manufacturers in their paddock, IMSA understands the power of diversity in attracting resources and technologies. This connects to the authentic DNA of auto racing, embodied by legendary figures such as Gaston and Louis Chevrolet, Enzo Ferrari, Henry Ford, Soichiro Honda, and Ferdinand Porsche.

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