P1racenews AI automatic summary:
Extreme E has reported another year-on-year increase in its global audience, with more than 144 million watching the all-electric off-road series during the 2023 season. It marks a six percent ride…
Extreme E has reported a significant increase in its global audience, with over 144 million viewers tuning in during the 2023 season, showing a 6% rise from the previous year. The digital numbers also saw a boost, with 2.1 billion potential impressions and 109.8 million engagements across all social media platforms. The series’ official accounts gained a 71% increase in followers, showcasing the growing popularity of Extreme E. Managing director Ali Russell expressed pride in the audience growth and highlighted the successful start of Season 4 with the Desert X Prix in Saudi Arabia. With plans for Extreme H on the horizon, Extreme E is poised for continued expansion and innovation in the world of motorsports.