Ray Evernham and Rob Kauffman acquire the IROC brand

Ray Evernham and Rob Kauffman acquire the IROC brand

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Ray Evernham and Rob Kauffman acquire the IROC brand

IROC, also known as the International Race of Champions, was a racing series that ran from 1973 to 2006. It brought together top racers from around the world to compete on a variety of race tracks using equal equipment. Ray Evernham, a NASCAR Hall of Famer, had great success in the series, winning three NASCAR Cup titles with legendary driver Jeff Gordon. He is now involved in the Superstar Racing Experience (SRX) and remains an investor. IROC Holdings LLC, a joint venture between Evernham and former NASCAR team owner Rob Kauffman, has acquired the rights to the IROC brand and plans to revive the historic series. The company aims to hold an IROC racing event in 2024, featuring historic IROC race cars, and is based in Mooresville, North Carolina.

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