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P1racenews AI automatic summary:
Prazer takes commercial reins at F1 in new role
Sarah Prazer has been appointed as Chief Commercial Officer of Formula 1, following her successful involvement in the development of the Las Vegas Grand Prix. She will work alongside other top executives and directly report to CEO Stefano Domenicali. Prazer replaces Brandon Snow, who left his position as Managing Director, Commercial. Prazer’s experience in attracting corporate partners for the Las Vegas GP will be valuable as F1 aims for expansion in the USA. Prazer’s extensive background in sports-related marketing and commercial roles, including her previous positions at IMG and Brand Events, will contribute to her success in her new role.
