Revving Up to Success: Liberty Stays True to the Essence of MotoGP

Revving Up to Success: Liberty Stays True to the Essence of MotoGP

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Liberty “not planning to change” MotoGP under new ownership

On Monday morning, Liberty, the American media giant, announced the acquisition of 86% ownership in MotoGP for €4.2 billion, with the deal set to be finalized by the end of 2024. Liberty will now hold ownership of both Formula 1 and MotoGP, but the latter will continue to be independently run by Dorna. Despite fears among fans, Liberty’s president and CEO stated during an investors call that they have no plans to fundamentally change MotoGP, citing the positive growth experienced in Formula 1 through broadening the fanbase and increasing monetization opportunities. Both Liberty and Dorna emphasized that MotoGP will not be staged on street circuits, in response to concerns raised by fans that the series could follow F1’s recent trend of incorporating more street courses. The goal for Liberty is to expand MotoGP’s audience and commercial partnerships while maintaining the sport’s competitive and exciting nature.

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