The Legendary Potential of a Lewis Hamilton-Ferrari Partnership: An Epic Marketing Masterstroke in Formula 1

The Legendary Potential of a Lewis Hamilton-Ferrari Partnership: An Epic Marketing Masterstroke in Formula 1

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Ex-Ferrari race winner Gerhard Berger has claimed that Lewis Hamilton winning the title with the team would be the most marketable event to ever occur in F1.

Hamilton has left Mercedes to join Ferrari in pursuit of his eighth Formula 1 championship. Ferrari has been title-less since 2008 but remains optimistic for the 2025 season with Hamilton onboard. Former Ferrari driver Berger believes Hamilton’s experience will elevate the team’s performance. He trusts team principal Vasseur to eliminate inconsistencies and bring Ferrari back to the top. Berger views Hamilton’s potential championship win with Ferrari as a groundbreaking moment in F1 history. However, there are concerns about Hamilton’s form at age 40 compared to teammate Leclerc.

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