P1racenews AI automatic summary:
Michael Bay has launched a lawsuit against the Cadillac F1 team, alleging the team unlawfully used his ideas for their Super Bowl commercial.
Director Michael Bay has filed a lawsuit against the Cadillac Formula 1 team, accusing them of using his concepts without permission in their 2026 Super Bowl commercial. The American F1 team unveiled its first-ever livery during the Super Bowl, sparking a legal dispute over the advert. Bay’s lawsuit claims that he was asked to direct the project by team owner Dan Towriss, but was removed before completion. The commercial allegedly incorporated several of Bay’s original ideas despite him no longer being involved in the project. Cadillac has responded to the lawsuit, denying any wrongdoing and stating that the creative direction was developed independently from Bay.
