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Bridgestone issued a statement Tuesday in response to its failed bid to become Formula 1’s tyre supplier from 2025 through
Bridgestone, the Japanese manufacturer, previously participated in Formula 1 in the late seventies and was last involved in the sport in 2010 before withdrawing. They were unsuccessful in their attempts to replace tire supplier Pirelli, who has been the official supplier since 2011. In response, Bridgestone released a statement detailing their intentions in F1 and other motorsports, emphasizing their commitment to advanced technology and sustainability initiatives. Bridgestone’s CEO announced their return to motorsport in their 2023 plan, focusing on being tire manufacturers and leveraging their innovative technology. They highlighted their ENLITEN technology, which utilizes recycled and renewable materials to produce lighter and more efficient tires. If Pirelli were to exit F1, Bridgestone’s renewable tire technology could potentially make them a welcomed candidate, especially as F1 aims for a net zero carbon footprint by 2030.
Source: Motorsport Week
