P1racenews AI automatic summary:
Lewis Hamilton’s new career move is worth MILLIONS
Lewis Hamilton, a seven-time F1 champion, continues to expand his ventures, recently entering the global collectibles market with ‘Card Culture’.
With 105 grand prix victories, Hamilton is one of the most successful Formula 1 drivers, sharing the title record with Michael Schumacher.
Apart from racing, Hamilton has delved into the fashion industry with collaborations with brands like Tommy Hilfiger, Dior, and lululemon.
He also added a production credit for an F1 movie starring Brad Pitt through his company Dawn Apollo films.
Hamilton’s new partnership targets establishing trading card stores globally, starting in Frankfurt, Germany, and expanding to Sydney, West London, and beyond in the coming years.
