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F1 reveal NEW exclusive merchandise in iconic cartoon collaboration
F1 has introduced new exclusive merchandise in a partnership, while popular items have made a return to the F1 Store.
To attract new fans globally, F1 relies on partnerships, with the 75th championship year featuring classic animated figures in their merchandise.
The F1 x Snoopy Collection is now available at the F1 Store by popular demand, along with a new collaboration with Hello Kitty to promote the all-female racing series, F1 Academy.
The F1 x Hello Kitty collection offers a range of items, including pit crew t-shirts, hoodies, and fleece prints, with prices ranging from £47 to £191.
Fans can also find the Snoopy Peanuts line back in stock, including a hoodie, hat, cap, and podium tee, all celebrating F1’s 75th anniversary and new releases for the 2025 season.
