Revving Up Controversy: Cadillac F1 Team Dealt Blow with Formula 1 Name Ban

Revving Up Controversy: Cadillac F1 Team Dealt Blow with Formula 1 Name Ban

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Cadillac F1 team banned from using Formula 1 name

Cadillac F1 team principal Graeme Lowdon revealed that they were not allowed to use the Formula 1 brand name in a recent job advert. GM and Andretti Global aimed to enter Cadillac into F1 in 2023, but their bid was vetoed by the Formula One Group. Despite the setback, the team continued staff recruitment efforts until Andretti Global’s CEO, Michael Andretti, resigned in October 2024. In November 2024, GM announced an agreement with F1 for Cadillac to join as the 11th team in 2026. Cadillac’s F1 entry was officially approved in March 2025 after negotiations with the FIA and Formula One Management. Lowdon shared insights on the hiring process and challenges faced before the team’s formal entry, reflecting on the creative workaround they used to attract talent for the new team. With preparations underway for their debut tests in Barcelona on January 26 with drivers Sergio Perez and Valtteri Bottas, Cadillac faces a significant year in F1, marked by high expectations and strategic planning for success.

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