P1racenews AI automatic summary:
Red Bull’s Helmet Marko has claimed that Guenther Steiner became a “victim of his popularity” before his departure from the Haas F1 team.
The news broke last week that Gunther Steiner, who had been in charge of the Haas team for the past ten years, was leaving with immediate effect before the 2024 season. Rumors circulated about a disagreement between Steiner and team owner Gene Haas, with Helmut Marko, an advisor at Red Bull, suggesting that Steiner was trying to capitalize on his fame from the Netflix series Drive to Survive. Marko speculated that Steiner wanted to convert his popularity into shares in the team, which did not appeal to Haas. He also noted that in Formula 1, the team always takes precedence over the individual, and Steiner became a victim of his own popularity.
Steiner spoke publicly about his surprise at the sudden departure at the Autosport International Show, admitting that he did not foresee it. He acknowledged that his newfound fame may have caused issues within Haas, but that it also brought exposure and attracted sponsors to the team. Steiner maintained that he never sought out celebrity status and that it was not his intention, but it benefitted the team greatly. He believes that without the added exposure, the team may not have survived.
In summary, Steiner’s departure from Haas was unexpected, with speculation of a rift between him and team owner Gene Haas. Marko suggested that Steiner wanted to convert his popularity into shares in the team, which did not align with Haas’ vision. Steiner acknowledged that his celebrity status may have caused complications but believed it also brought positive attention and sponsors to the team. He stated that his intention was never to become a celebrity but rather to work and support the team.
