BMW ‘looking closely’ at a future MotoGP entry

BMW 'looking closely' at a future MotoGP entry

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BMW ‘looking closely’ at a future MotoGP entry

BMW, a leading manufacturer, has historically abstained from participating in MotoGP due to perceived marketing limitations. However, under new BMW Motorrad CEO Markus Flasch, the company is reconsidering its stance with a potential entry following the 2027 rule changes. While BMW is a MotoGP vehicle partner through BMW M, Flasch states that any entry must make sense for the brand. This shift contrasts with the previous CEO’s reservations, although BMW currently competes in the World Superbike Championship and other racing series. BMW’s increased interest in MotoGP aligns with its focus on strengthening the brand through motorsport involvement, as part of a larger restructuring within the racing division.

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