P1racenews AI automatic summary:
Red Bull has entered new territory for the Milton Keynes-based outfit through its latest partnership.
Red Bull has partnered with CLEAR, the makers of the world’s top shampoo, marking the brand’s first foray into haircare in Formula 1. This global collaboration introduces CLEAR’s expertise in scalp care to the high-pressure environment of F1, establishing a strong inter-industry alliance. Max Verstappen and Isack Hadjar will bear CLEAR branding on their balaclavas, alongside the RB22, according to Nick Stocker, Red Bull Group Commercial Director. The shared values of precision, discipline, and continuous improvement shape Red Bull’s success, mirroring CLEAR’s approach to performance. The alignment between the two entities in prioritizing science, innovation, and outcomes reflects their shared ethos both on and off the racetrack. This partnership aims to deepen the connection between fans and the ethos that propels Oracle Red Bull Racing forward.
