P1racenews AI automatic summary:
F1 has partnered with Allwyn, a global lottery operator in a brand-new partnership.
F1 has signed a new multi-year deal with Allwyn, a global lottery operator, which includes the UK’s National Lottery. Allwyn, with approximately 130 million customers worldwide, acquired the rights to the UK’s National Lottery from Camelot in early 2023 and operates in several countries including Austria, the Czech Republic, and the United States. The partnership aims to introduce each brand’s audience to one another, driving growth for both businesses in new markets, and is built on shared values of innovation, technology, and community impact. F1 chief Stefano Domenicali expressed excitement about welcoming Allwyn as a new Official Partner, highlighting the collaboration’s focus on innovation and community celebration. The partnership offers new opportunities for both organizations to connect with global audiences and create unique experiences to drive positive change together.
