P1racenews AI automatic summary:
F1 has announced that Louis Vuitton has become the sport’s latest partner in a deal which will see the brand sponsor the 2025 season-opening Australian Grand Prix.
Louis Vuitton will be title sponsoring the upcoming Australian Grand Prix in 2025, marking the start of a 10-year partnership with F1 — a major step alongside their increased presence in the paddock since last October. The race at the Albert Park Circuit in Melbourne on March 16 will kick off a 24-round calendar for the season. F1 CEO Stefano Domenicali expressed excitement over the collaboration, emphasizing the shared values of innovation, excellence, and creativity between F1 and Louis Vuitton. This partnership not only enhances the F1 experience but celebrates the union of luxury, craftsmanship, and high-stakes competition. Louis Vuitton’s longstanding connect to F1 includes designing the Monaco race winner’s trophy since 2021, showcasing the bond between precision, innovation, and excellence in both worlds.
