The Idemitsu Mazda MX-5 Cup presented by BFGoodrich Tires has extended its partnership with IMSA and series operations specialists Andersen Promotions. Both parties have taken the series to new heights of professionalism and popularity.

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The Idemitsu Mazda MX-5 Cup presented by BFGoodrich Tires has extended its partnership with IMSA and series operations specialists Andersen Promotions. Both parties have taken the series to new heights of professionalism and popularity.
Image source: Racer

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Mazda MX-5 Cup renews partnership with IMSA and Andersen Promotions

The Idemitsu Mazda MX-5 Cup presented by BFGoodrich Tires has extended its partnership with IMSA and Andersen Promotions, ensuring the series continues to operate under the IMSA umbrella beyond 2024. The collaboration with IMSA since 2021 has garnered global attention and showcased the competitiveness and entertainment value of the series. The MX-5 Cup races have become a popular addition to IMSA WeatherTech SportsCar Championship event weekends, providing thrilling action and close finishes. The officiating and administrative services provided by IMSA, along with the invaluable support of the AMR Safety Team, rival those of any professional racing organization. Andersen Promotions’ operational expertise and dedication to customer service have elevated the series to a higher level of professionalism and efficiency. With these strong partnerships in place, the Mazda MX-5 Cup is poised for continued growth and success as a leading spec racing series. The 2023 season concludes at Michelin Raceway Road Atlanta in October, with live streaming available on RACER.com.

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Source: Racer

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