P1racenews AI automatic summary:
Formula E’s USA race will be a stop-gap solution at a permanent circuit for the second year running – but options to expand its footprint stateside are growing
network broadcast television in the US and the remaining races will be available on streaming platforms like Roku.” This expansion to more accessible platforms will likely boost Formula E’s viewership and popularity in the US market. Furthermore, Formula E is actively exploring potential race venues in cities like Los Angeles, Atlanta, Virginia Beach, and Phoenix, with the aim of establishing a strong presence in important markets across the country. Team owner Michael Andretti emphasizes the importance of reaching markets like LA and NY and expresses his preference for a stadium model for races. The US market contributes a significant portion of Formula E’s TV audience, and attracting more sponsors is crucial for the growth of the championship, especially with regards to manufacturers (OEMs). The addition of the Roku streaming platform next season will provide more opportunities for fans to watch the races live.
