Breaking Barriers: JHR Pioneers By Launching Spanish Social Channels in IndyCar History

Breaking Barriers: JHR Pioneers By Launching Spanish Social Channels in IndyCar History

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JHR becomes first IndyCar team to launch Spanish social channels

Juncos Hollinger Racing is breaking new ground in the IndyCar Series by launching exclusive content on Twitter and Instagram to engage with global fans. Founder Ricardo Juncos highlights the importance of providing content in fans’ native language to enhance interaction with the NTT IndyCar Series. This initiative aims to connect with the ever-expanding Latin American motorsport fanbase that craves direct communication from the sport. The Spanish channels will deliver tailored content to Spanish speakers, solidifying Indy car racing’s presence in one of the world’s most engaged regions. Featuring diverse talents like Romain Grosjean, Agustin Canapino, and Lindsay Brewer, JHR’s new channels will offer a unique platform for Spanish-speaking fans to connect with the team and the sport on a deeper level. Canapino expresses excitement for the outreach efforts that will bring native language content to fans in Argentina, Latin America, and beyond, via Twitter and Instagram.

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