P1racenews AI automatic summary:
Red Bull has unveiled a “team-first” multi-year partnership with cybersecurity firm 1Password for the 2025 F1 campaign and beyond.
1Password, a global leader in identity security solutions, has partnered with Red Bull to enhance the team’s security posture and protect critical information across all platforms. This collaboration includes branding on Max Verstappen and Liam Lawson’s RB21 challengers on the steering wheel screen, a unique branding placement unprecedented at Red Bull. Additionally, the 1Password logo will be featured across various Red Bull Racing assets, such as the RB21, driver kit, pit crew kit, team kit, garage screens, and the operations room at the headquarters in Milton Keynes. Notably, 1Password’s support extends to the Red Bull Racing Pepe Jeans Academy Programme, with their logo adorning F1 Academy rookie Alisha Palmowski’s race car, suit, and garage for the 2025 season. Red Bull Team Principal Christian Horner expressed excitement about the partnership, emphasizing the importance of secure access to critical information for confident decision-making both on and off the track. The collaboration with 1Password exemplifies a commitment to innovation and security, contributing to a seamless and productive environment for the team.
