P1racenews AI automatic summary:
Indianapolis Motor Speedway revealed 11 special racing helmets on Friday, showcasing themes from Taylor Swift’s Eras Tour. The designs are a collaboration between Bell Helmets and the speedway, and were revealed ahead of the superstar’s upcoming shows in Indianapolis. A special livery was also designed and installed on an IndyCar show car, which will be […]
“The Bell Helmets and speedway collaborated on designing the helmets, unveiled before the superstar’s upcoming shows in Indianapolis. A special livery was created for an IndyCar show car to be displayed near the concert venue during the superstar’s performances to promote the top open wheel series in America. Each helmet design represents one of the artist’s albums, easily recognizable by Taylor Swift’s devoted fans. The helmets will be exhibited throughout downtown Indianapolis from October 31 to November 4, coinciding with the superstar’s visit to central Indiana. Fans are invited to explore the city and find the displayed helmets using a designated map to guide them to the locations. This fan engagement initiative parallels the annual treasure hunt style promotions organized by IndyCar and the Indianapolis Motor Speedway for the Indianapolis 500.”
