P1racenews AI automatic summary:
Apple is looking to expand its footprint in Formula 1 by challenging ESPN for US streaming rights.
Apple is considering bidding for streaming rights to Formula 1 in the US, capitalizing on the success of F1: The Movie. The movie, starring Brad Pitt and produced by Apple Original Films, grossed over $300 million in its first two weeks, making it the studio’s most successful film. Apple is reportedly aiming to secure US broadcasting rights starting in 2026, challenging ESPN, the current official broadcaster of Formula 1 in the US. ESPN, owned by Disney, has been paying about $85 million annually under its current agreement, which has now expired, allowing other bidders to enter the fray. If successful, Apple would stream F1 races on its Apple TV+ platform, expanding its presence in live sports after recent deals with Major League Soccer and Major League Baseball. Analysts estimate that F1’s US broadcast rights could escalate to $121 million per year, reflecting the growing popularity of the sport in the country under Liberty Media ownership.
