IndyCar, IMS and iRacing reunite with multiyear licensing agreement

IndyCar, IMS and iRacing reunite with multiyear licensing agreement

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Penske Entertainment and iRacing will move forward with a new business arrangement that will see the racing simulation company expand its range of offerings for the NTT IndyCar Series and the India…

Penske Entertainment and iRacing have entered into a new business arrangement to expand the offerings for the NTT IndyCar Series and the Indianapolis 500. Currently, the deal does not include the creation of an IndyCar console game, but Penske Entertainment is actively seeking a new partner for this. The agreement also includes the return of the iRacing Indianapolis 500 and IndyCar branding for series on iRacing. There will be more flexibility to run events and series, with multiple leagues running IndyCar Series events on iRacing. This partnership has been highly anticipated by sim racers and provides a unique opportunity to experience the iconic races at Indianapolis Motor Speedway.

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