WRC looking to add F1-style team radio to TV broadcasts
The WRC Promoter is focused on enhancing the championship’s storytelling capabilities to engage viewers during events, and has enlisted a special consultant who will work on a team radio concept starting from Rally Portugal next month. While live team radio is popular in motorsport, such as Formula 1, in the WRC, every stage is already broadcast live through Rally.TV, though communication with crews is limited to stage ends. WRC event director Simon Larkin emphasized the need for more direct storytelling, including integrating the drivers’ personalities and the technical aspects of the cars. The WRC Promoter aims to introduce more live data and interaction between crews and their teams to enrich the viewing experience without compromising teams’ sensitive information. By providing teams with additional live data, such as oil pressure and tire monitoring, they hope to gain agreement for implementing live team radio in the future, offering a mutually beneficial exchange.
