Revolutionizing the Race Experience: Formula E Introduces Groundbreaking AI-Enhanced Audio Updates

Formula E and Google Cloud have partnered to introduce an AI-powered audio race report for blind and visually impaired fans, supported by RNIB, enabling them to follow the championship. The initiative originated from an AI Hackathon at the London E-Prix, where a winning team utilized Google tools to create an audio podcast. The first-place entry will be launched in time for season 12 following the event’s recognition in the Autosport Awards. RNIB-organized focus groups will conduct user testing of the audio race reports in Berlin and London to ensure inclusivity…

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Revving to Success: Formula E Accelerates Fan Engagement to New Heights in Season 10!

Revving to Success: Formula E Accelerates Fan Engagement to New Heights in Season 10!

FIA Formula E has announced a continuation in its upward trajectory in fan engagement upon the conclusion of the gripping 10th season of the sport. With data taken from Kantar Sport, Conviva/Hookit, Google Analytics for TV viewership metrics, social media analytics and website and app usage respectively, Formula E have concluded that significant spikes have […]

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