Revving Up Success: CGR Secures Lucrative Partnership with Root Insurance for Star Drivers Armstrong and Palou

Revving Up Success: CGR Secures Lucrative Partnership with Root Insurance for Star Drivers Armstrong and Palou

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CGR lands multi-year deal with Root Insurance for select rounds with Armstrong, Palou

Root has joined CGR as a primary sponsor for select rounds on the No. 10 and No. 11 Honda cars in IndyCar, driven by Alex Palou and Marcus Armstrong, respectively. Team owner Chip Ganassi expressed excitement about the partnership with Root for 2024 and beyond, praising their innovative business model and shared goals. Marcus Armstrong, the 2023 Rookie of the Year, will debut the new primary livery at Barber Motorsports Park on April 28 as he contests his first full IndyCar campaign. Root, founded in 2015 and based in Ohio, revolutionized the auto insurance industry by using mobile technology and personalized rates based on driving behaviors. Root’s Senior Vice President of Business Development, Jason Shapiro, highlighted their excitement to partner with Chip Ganassi Racing and align their vision for providing a better car insurance experience with the team’s culture of success and winning.

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